Abandoned carts

The module remembers the carts of customers who left an email or phone number on the checkout page but didn’t complete the order, and sends them reminders with a link that restores the cart. Works together with Smart Checkout.

Open Octemplates → Modules → Smart Checkout - abandoned carts.

How it works

1. The cart is saved

   A customer entered an email or phone and left without ordering. The cart appears on the “Carts” tab with the “not ordered” status.

2. Reminders are sent

   After the set number of hours the customer gets the first, then the second email with a link that restores their cart. If the customer left a phone number and the abandoned cart template is enabled in the SMS Notify module, they also get an SMS.

3. The customer comes back

   The link opens the cart with the same products. If the coupon is enabled, the email contains a personal discount code.

4. The cart is cleaned up

   After checkout the cart becomes “converted” and is deleted automatically after a while.

Settings

General

• Status — enables the module.
• Allow login by token — if the cart was created by a registered customer, the email link logs them into their account right away. Convenient, but it’s safer to keep the cart validity short — up to 10 days.

Reminders and retention

Setting	What it does	Example
Hours to first reminder	When to send the first email. 0 — don’t send.	2
Hours to second reminder	When to send the second email. 0 — don’t send.	24
Cookie and cart validity period	How many days the cart is kept and the email link works.	7
Days to delete converted carts	Cleanup of completed carts.	30

Scheduled run (CRON)

Reminders are sent only when the CRON job runs.

1. Set a password

   Enter a password in “Cron call password” and save the settings.

2. Add the job on your hosting

   After saving, a ready-made command appears — add it to the hosting scheduler to run every hour:

   /usr/bin/wget -O - -q -t 1 'https://your-site/index.php?route=octemplates/module/oct_abandoned_cart/cron&cron_pass=PASSWORD'

Discount coupon

Turn on “Generate discount coupon” to include a personal coupon in the reminder — a separate one is created for each cart. Set the discount amount, the type (percent or fixed amount) and the coupon validity period in days.

Carts

The “Carts” tab shows all abandoned carts and stats: total, not ordered, converted, reminders sent. Carts can be filtered by name, email, phone, status and dates.

Actions for each cart:

• Copy cart link — for example, to send it in a messenger;
• Send notification — a manual reminder without waiting for CRON;
• Mark as converted — if the customer ordered another way, for example by phone;
• Delete the cart.

Email templates

Turn on “Custom email templates” to set your own subject and email body for each language. If off, or the template for a language is empty, the default text is sent.

Use shortcodes in the text — the buttons above the editor insert them:

Shortcode	Replaced with
[customer_name]	Customer name
[restore_link]	Cart recovery link
[products]	Products in the cart
[promo_code]	Coupon code (if enabled)
[store_name]	Store name

Email example:

<p>[customer_name], you left items in your cart at [store_name]:</p>
[products]
<p>Here’s a discount to complete your order: <b>[promo_code]</b></p>
<p><a href="[restore_link]">Back to your cart</a></p>